Making the Routine Remarkable: Amping Up the Party

Photo courtesy of Babble.com

Photo courtesy of Babble.com

From Instagram to brunch, newly trendy terms and activities are popping up daily. One that interests us in particular is the gender reveal party. Ten years ago, family and friends would simply ask the mother-to-be, and that was the end of that. However, a quick browsing of Pinterest will reveal this to no longer be the case. From colored frosting-filled cupcakes to pink and blue paintball, the gender-revealing trend has exploded. While we may roll our eyes at this unnecessary party, its popularity is undeniable.

In the field of marketing and events, we can’t help but be inspired by the gender reveal party trend. With the right combination of well-designed accessories, positive publicity, and a playful atmosphere, women have taken the mundane and made it into a must-celebrate event. We wonder what other tasks and events we could spruce up with a little publicity and well-designed marketing. From your small business’s anniversary party to a new listing’s open house, there’s no excuse to not make the routine remarkable!